November 2014 – Journeys of a Hybrid

Mid-19th century “Brady stand” photo model’s armrest table (Photo credit: Wikipedia)

A few years ago I heard visionary Ray Kurzweil speak at NAB (National Association of Broadcasting). He was talking about the exponential rise of technology and how that would profoundly change people’s lives – and was. His focus and predictions were mostly related to the advances we’ll see in medicine, but he relayed an analogy that has stuck with me. He said: (and I’ll paraphrase) that if you were in the horse and buggy industry at the turn of the century and thought of yourself as someone who sold buggies and whips, you most likely would have gone out of business. But if you were in the horse and buggy business and thought of yourself in the transportation business you most likely would have adapted, recognized that the future of transportation was in motor transport – and thrived.

The…

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November 11, 2014

10 Tips For Getting GOOD Audio When Using a DSLR

Journeys of a Hybrid

If you’re like most of the professional still photographers I know, you have either expanded your business and offer video (in addition to your still photography) to your clients, or have plans to. If you do have future plans to offer video to your clients, then you are either learning the particulars of that skill set, or you are collaborating with others who are in the know, or both.

Perhaps, one of the most daunting components of video, for still photographers is audio. Capturing audio is totally foreign to a still photographer, yet it is the most important component of all, in video production.

Here are a few tips for getting good audio:

You’ll never get good audio using the camera’s built in microphone, – at least not for interviews. Don’t turn the camera’s audio off however. You can use it later for reference audio when syncing sound later…

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November 7, 2014November 7, 2016

Taking the High Road

Have you ever had a colleague or competitor try to marginalize you or bad mouth you in an effort to discredit you for his or her own personal gain? I’ve had it happen to me a few times and the one thing I’ve learned is that ultimately this type of negative behavior does more harm to the person who’s doing the “trash talking” more than the person on the receiving end.

At one point in my career I found myself competing with the same person on almost every job I was bidding on. I heard about it one day from the potential client who had put out the bid. Apparently, my colleague thought that if they discredited me, they would get the job. But it doesn’t work that way. What people don’t realize is that even though they may be successful in knocking out their competition, that doesn’t mean that they will get the job. What usually happens is they don’t and they end up making themselves look bad.

If this should happen to you in any areas of your life, here are some ways to deal with it:

Ignore them and let their negative behavior roll off your shoulders. I tell myself that it’s not my business what other’s think of me. It’s usually a reflection of their own anger and anger is a manifestation of their fears.
Misery loves company so negative people only get the ear of other negative people. This is not a crowd I want to belong to because sooner or later these folks will turn on each other. I’ve seen it happen hundreds of times.
I remind myself that someone doesn’t have to lose for me to win. That keeps me focused on what I’m doing instead of what everyone else is doing. As Mark Twain once said, “Comparison is the death of joy”.
Focus on who you are and what you are all about. Stay true to yourself and put your energy into telling the story you are here to tell. There is only one you. Maximize your potential and minimize the external petty bullshit in your life.
Be optimistic. Take down the walls and replace them with windows. Find other kindred spirits and join forces with them to inspire and motivate others. Pay no attention to the detractors who only want to control and destroy. Karma will take care of them – it always does.

I live in a very small town. In the recent election, we had a hotly contested seat for the board of education. One candidate ran a very negative campaign, focusing on discrediting his opponent who was better qualified for the job. I thought for sure the guy doing all the trash talking would win, but he didn’t. I guess I underestimated the citizens of my town. They chose the right candidate, the one who took the high road, and karma prevailed.

November 6, 2014November 6, 2014

A Word to Photographers

The bottom is getting crowded.

I read Seth Godin’s blog daily. He’s usually concise and right on target. His blog today, “clawing your way to the bottom” really hit home as far as what professional photographers are up against.

I used to make a lot of money shooting stock – that is before the consolidation of agencies and the commoditization of stock. While it’s understandable why that happened when the world went “digital”, the prices and value of images has dropped so far that an “average” stock shooter can no longer make a living shooting stock.

I’m grateful that I never relied solely on stock photography to make a living. However, commissioned photography has not escaped the race to the bottom as far as photographers pricing themselves out of business. There’s only so low one can go on their fees. It’s a short fix to nowhere.

The solution is there for anyone who is willing to do the work – that is, make the effort to stay at the top of your game. Focus on the big picture. Be curious. Don’t panic. Stay away from trends., Focus on the story – not on the gear. Tell them a story. Live life because if you don’t – your work will show it.