Photography – Page 10 – Journeys of a Hybrid

September 9, 2013

What’s Next for Still Photography? Things We Could Never Begin to Imagine.

One of the only good things about getting older is that I have gained a lot of perspective. I never speculate what the future will hold by limiting it to what’s possible now because…..

When I began studying photography at Brooks Institute in the early 1970’s

I never would have imagined:

That I would own a personal computer that would change the way I communicated with people and ran my business.
There would be the Internet, email and mobile phones.
There would be auto-focus cameras and lenses.
Cameras would be fully automated – if you so choose to use them that way. When I began my career as a photographer, I needed to be a technician, and that meant understanding aperture and shutter speed and a lot of other things that went into making a still image.
I would be shooting still images without film.
I wouldn’t be limited to 36 frames on a roll of film.
I could change the ISO on my camera, as need be.
I could change the white balance on my camera, as need be. (No need for different types of film)
I wouldn’t need to “get it right” in the camera because I could “fix it later in post” with Photoshop or hundreds of other apps.
I could see what I shot – right after I shot it. Without waiting for the film to come back from the lab or taking Polaroids.
There would be data cards and hard drives able to store thousands of images at affordable prices.
I could transmit my images digitally and globally with ease and speed.
I could share my portfolio electronically with virtually anyone, anywhere in the world.
That still cameras would be able to shoot video.
That video cameras would be able to shoot at high resolution with fast shutter speeds – good enough to take still images from the frame grabs.
My mobile phone would be able to shoot high res still images and video.
Magazines and newspapers would publish electronically, running stories online with static and moving imagery – and sound.
I would be able to watch a movie in my own home. (without being wealthy enough to build a home theater with analog projector and sound system). This was before the VCR and DVR were invented.
That feature movies and TV shows (other than soap operas) would be shot in video.
I would be able to make a feature length film without a Hollywood budget and big crew.
I could self-publish and distribute a book or a movie without a publisher or movie studio.
My TV would have access to the Internet (I couldn’t even imagine the Internet)
The Internet would give birth to “new networks” producing original content.
I would be competing and doing business on a global scale – as a small business owner.

A lot of the things I listed seem commonplace or even old technology nowadays. But, I when I first began my career as a photographer, I never would have imagined any of them – not in my wildest dreams.

What do you imagine the future will bring? There’s one thing for certain, if you limit your imagination to what’s possible now – you probably won’t even come close to what’s in store in the future.

September 3, 2013September 3, 2013

Hitting a Nerve

What an interesting week it has been. This past Friday (the day before a long holiday weekend), on impulse, and feeling a little lazy, I shared a link on Facebook to a blog that I had written 8 months ago, How Motion is Changing the Future of Photography. I didn’t expect to get thousands of hits in 2 days time – it had barely gotten noticed when I posted it the first time, back in February, 2013.

What had happened was that Rob Haggart linked to it from his blog, APhotoEditor and it went viral after that – all around the world. That’s what amazes me about the age we live in, that something someone says, or writes can be heard globally in record time. It truly demonstrates the power of “one”. It’s staggering and something I never would have imagined some 35 years ago when I began my career as a still photographer. In fact, most of what is happening now in photography. I never could have imagined – not in my grandest dreams.

What surprised me most about the comments I received from that post, was that most folks just couldn’t begin to imagine the future that I was contemplating in my writings. With the convergence of cameras, in regards to stills and video, I imagined a future, where a still image might not be captured by a “still camera” or by a “still photographer” for that matter. A still image may come from a “frame grab” captured by a video camera. I struck a nerve for sure, and most people thought I was predicting the demise of still photographs – perhaps because of Ron’s headline, excerpted from my text “ I think we are at a tipping point as far as the future of the still photography business”.

To be clear, I do think the photography “business” is at a tipping point, but not just because of the convergence of still and video cameras, but because of the glut of imagery. The iPhone has been the game changer in that sense. Everyone has become a photographer and has a camera on them at all times, taking, sending and sharing millions of still images globally every day. What that means in terms of the still photography industry is that if you want to stay in business as a professional photographer, you will need to create something that is authentic and unique to only you AND more importantly, you will need to provide a product or service that a market is willing to pay for – and pay enough that will sustain you in an industry that requires a reinvestment in tech and gear every two years, minimally.

In my attempt to “get off easy”, by rerunning a blog that I had written and previously posted more than a half a year ago, I learned a couple of things:

Timing is everything
It’s all perspective.

That’s the one good thing about getting older; I have a lot more perspective. I’ve learned that the future is not at all like I imagined it would be. I never could have imagined half the things that are happening right now. And I’m sure that if I’m still alive 20 years from now, it will be a future filled with things and ideas that I could never even begin to imagine.

I will be moderating a panel at PPE this year, sponsored by ASMP “How Motion is Changing the Future of Still Photography”. Our panelists include, Vincent LaForet, Brian Storm and Chase Jarvis. Join us, it will be a discussion you won’t want to miss.

August 30, 2013

Change

“The secret of change, is to focus all of your energy, not on fighting the old, but on building the new.” Socrates

“Change before you have to.” Jack Welch

“Never believe that a few caring people can’t change the world. For, indeed, that’s all who ever have.” Margaret Mead

“If you do not change direction, you may end up where you are heading.” Lao Tzu

“It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is the most adaptable to change.” Charles Darwin

“For the past 33 years, I have looked in the mirror every morning and asked myself: ‘If today were the last day of my life, would I want to do what I am about to do today?’ And whenever the answer has been ‘No’ for too many days in a row, I know I need to change something.” Steve Jobs

“Progress is impossible without change, and those who cannot change their minds cannot change anything.” George Bernard Shaw

“Change brings opportunity.” Nido Qubein

“To improve is to change; to be perfect is to change often.” Winston Churchill

“If you want to make enemies, try to change something.” Woodrow Wilson

“There is nothing permanent except change.” Heraclitus

“It’s the most unhappy people who most fear change.” Mignon McLaughlin

“If there is no struggle, there is no progress.” Frederick Douglass

“Progress is a nice word. But change is its motivator. And change has its enemies.” Robert Kennedy

“One of my favorite philosophical tenets is that people will agree with you only if they already agree with you. You do not change people’s minds.” Frank Zappa

August 24, 2013August 26, 2013

What Professional Photographers Can Learn From Kodak

To cut right to the point, Kodak

The logo from 1987 to 2006. “Evolution of our brand logo”. Eastman Kodak . . Retrieved 2007-09-26 . (Photo credit: Wikipedia)

found out that “quality” wasn’t necessarily what the public wanted. In Seth Godin’s blog today, “Misunderstanding quality”, he states:

“It turns out that what people actually wanted was the ability to take and share billions of photos at vanishingly small cost. The ‘quality’ that most of the customer base wanted was cheap and easy, not museum quality.”

He goes on to say:

“Quality is not an absolute measure”

Before you shoot me, or Godin, stop and think about the world we live in where we are bombarded by millions of images daily. Some are great, some mediocre and some are really bad in terms of quality. Add to that the millions of videos on You Tube and we are witnessing an avalanche of imagery. It makes my eyes glaze over and my head hurt just to think about it, let alone try to digest it all. But the fact is that we have become a culture where imagery is quickly replacing text to communicate.

So, with imagery becoming so prolific in terms of how we communicate, why are so many professional photographers struggling or going the way of Kodak and Polaroid? Because they assume that the general public wants quality images. Quite honestly I wonder if most people these days even notice the difference. Like Seth says, they just want to take photos and share them with their friends. Ironically, companies like Kodak, Polaroid, and other camera manufacturers, along with the ever-growing supply of electronic platforms enable us to do this easily and cheaply.

So how does a “professional” photographer compete in a culture that doesn’t always appreciate or need quality imagery? Two suggestions – recognize what the market wants and is willing to pay for and produce something that is unique and authentic to whom you are. Oh, and one more thing – don’t whine about the state of the industry because it won’t do you any good. Instead, of looking in the rear view mirror and lamenting the past, embrace the opportunities that technology has brought to our craft and prosper. And remember that “change” is inevitable, so stop resisting it.

June 26, 2013July 3, 2013

Wipe Your Knees Before Entering

I just learned that Bob Gilka, legendary Director of Photography at the National Geographic for over 20 years passed away yesterday. He was 96 years old. Bob was the “real deal” and he will be missed by many, but his legacy lives on in all the photographers careers that he shaped and mentored. I am reposting a blog that I wrote about Bob on December 1, 2009. Rest in peace Mr. Gilka.

Back in the eighties when I was starting out, every six months or so I made the pilgrimage to Washington DC to see Bob Gilka, The Director of Photography at the National Geographic Magazine. He was the guy who decided if you would shoot for the magazine. He was accessible, answered his own phone and made appointments to look at work. How times have changed.

Gilka was a man of few words and because of that seeing him was always a bit intimidating. If all you had were images to show – and nothing to say, you’d pretty much be in and out of his office in the amount of time it took to click through your slides. Knowing this, I did my homework prior to the appointment. I’d come up with about 10 query ideas, research back issues of the magazine to make sure they hadn’t been done before and have at least one idea written up in a story proposal.

I’ll never forget the first time I went to Gilka’s office. His secretary met me in the lobby, and led me to a small area just outside his office. There on his door was a doormat –with words that read “Wipe Your Knees Before Entering”. Talk about feeling intimidated – as if it wasn’t intimidating enough just to be meeting with the Director of Photography at the National Geographic.

So every six months or so I would show my images and pitch my ideas. This went on for about two years. Each time I went I would almost test myself to see how long I could stay in his office. I would do my best to sell my story pitches that I felt the strongest about and he would reply – “done it –doing it – or – don’t want to do it”. This coupled with a few words of encouragement in regards to some of my photographs would pretty much be it as far as feedback.

Then one day he kept me waiting. He had been detained in a meeting. I had scheduled a pretty tight day to maximize my trip to Washington – so the delay had thrown a wrench into me keeping my other appointments that I had scheduled. When Gilka did show up and apologized, I was already feeling quite anxious and showed it. I told him that I didn’t have much time because I had to be across town at the Smithsonian in 20 minutes. He picked up the phone, called Declan Haun, the picture editor I was headed to see at Smithsonian Magazine and explained that Gail Mooney was running late due to his tardiness. Then he proceeded to look at my pictures and hear me out.

When I did get to the Smithsonian, it was amusing to see how curious Declan Haun was to find out who this Gail Mooney was that got Bob Gilka to call ahead for her. The very next month, I got a call from Bob Gilka offering me my first assignment. Guess I just needed to show my real self. I had sufficiently shown my interest and determination in wanting to shoot for them. And I had demonstrated my photographic ability through my images. But it was when I showed my true spirit that he knew that I could shoot for them. I just had to get over my fright.

June 1, 2013June 1, 2013

The Top 5 Mistakes the Chicago Sun-Times Made

There’s been quite a lot of talk over the last couple days about the Chicago Sun-Times laying off their entire staff of photographers. When media writer Robert Feder posted on his Facebook Page , he was flooded with nasty comments about what the paper was doing.

“Sun-Times reporters begin mandatory training today on “iPhone photography basics” following elimination of the paper’s entire photography staff. “In the coming days and weeks, we’ll be working with all editorial employees to train and outfit you as much as possible to produce the content we need,” managing editor Craig Newman tells staffers in a memo.”

There has been general outrage amongst professional photographers on listservs and social media channels adding to the extreme angst that already exists in this demographic. I’ve been giving this a lot of thought, not only over the last couple of days but over the last decade as technology has thrust enormous change on my industry. If I allow myself to look at the state of professional photography as an unsustainable profession because of these technological changes, than that’s what it will be – an unsustainable profession for me. But if I turn the “problem” into an “opportunity” and realize that technology has brought me a lot more possibilities in how to monetize my craft, then I will have a profession that I will be able to sustain.

Biggest Mistakes that the Sun-Times Made when they got rid of their staff photographers:

Cheated their readers. Their readers will see the difference in the photographs that their paper is running. A professional photojournalist doesn’t just take a picture – they capture a storytelling image. They are visual communicators and they are good at it. They make the viewer feel, empathize or connect with their images. I don’t think it will take a long time before their readers see that the paper’s photos aren’t any better than theirs or their friends and have no reason to get the story from the Sun-Times.
Focused on the technology – the iphone. How many times have I said “It’s not about the tool”? Do I think that the iphone isn’t a viable tool for taking good photos? No, in fact if it is the only “camera” you have on hand when a story is breaking – then it becomes the best camera for the job. On the other hand, the same day the paper sent the memo out to their staff about the layoffs, their front page was covered with images that one wouldn’t have a chance of getting if all they had was an iphone.
Burdened their writers with another job. Let’s face it, something is going to suffer. Just like when I try to shoot both video and still images on the same job myself, I always feel like I have the wrong camera for the wrong moment. A lot of my writer friends can take pretty good photographs, and some merely make a “reference” shot of what’s happening, instead of an image that captures a story. A writer’s workflow is different than that of a photographer. Writers go out in the field and gather facts and write the story for the most part, back at the office. A photographer does pretty much everything in the field. Nowadays, many times that includes the edit. Something will suffer, when one person sets out to do two totally different types of jobs.
Made their “cuts” in the wrong place. They undermined what a professional photojournalist brings to their paper. You can’t find a more passionate, committed group than photojournalists. They work long hours, under terrible conditions – many times dangerous ones, receive a lousy pay, but will go above and beyond to deliver “the story”. Some say this was a “union busting” move and that after a decent amount of time, the paper will begin to hire photographers who will work for less and no benefits. If that’s the case, then shame on them for cutting out health benefits for such a committed group of people. In the long run, that is not a sustainable business model.
They forgot that technology works both ways. Let’s hope that photographers don’t forget that they can use technology to their advantage – that is if they can get past their fear. Alex Garcia of the Chicago Tribune, writes in a blog post: “Fear is the worst and greatest enemy of photographers. Why? Physiologically, fear triggers the fight or flight complex. You can’t think creatively, imaginatively and proactively when your entire body is pumping blood and adrenaline to the parts of your body necessary to fight barbarians at the gate. It pushes your body into a reactive-about-to-become-a-victim state of mind. The very creativity that is your unique selling proposition as a photographer is crippled. Your body become’s your mind’s worst enemy.

We no longer need a publisher to publish our images. With technology we can create and publish with a variety of platforms and portals. Just take a look at Issuu a portal for digital publishing. With a modest amount of effort, I put together a test for a new magazine called “The Back Story”. Future issues will be composed of my image outtakes from the dozens of commissioned assignments that I’ve shot over the years. Maybe, down the road it will include other photographers’ work and give the readers an opportunity to see the images that never ran and get “the back story.”

Fear not, my fellow professional photographers. We are in a position of opportunity if we begin to realize that and make a conscious effort to change our mindset. We don’t have control over the choices that the Sun-Times or any other newspaper makes. We only have control over how we react to those changes. If we think and act smart and not from a position of fear, maybe one of the best business decisions we can make is to take control, and create and publish story telling images that the public will want to see. And the public won’t be finding those kinds of images in the Chicago Sun-Times.

May 13, 2013May 14, 2013

Storytelling – Words or Pictures?

I have always been a visual communicator. For over 35 years I have been making a living taking photographs for magazines all over the world. I have always “seen” the world and captured its stories through visuals. Somehow, it was far easier for me to communicate with images than with words. But it was also a bit frustrating for me because many times when I was photographing a person, I felt like I was leaving a portion of their story untold.

When I photograph people, invariably I spend a good deal of time talking and listening to them. It’s this rapport that usually enables me to capture a more intimate photograph. For me, this has always been my favorite part of the “process”, yet I never had an outlet for my subjects’ words, other than through the captions of my photographs.

When I started producing documentaries, my conversations with my subjects finally had an outlet through their recorded interviews that became the backbone of the “script”. Even though the script was not something that I wrote using my own words, I was instrumental in the process because I was selecting the words and giving them an order. I was involved in the process and structure of screenwriting.

In recent years, I have become fascinated with story structure and screenwriting. I have read numerous books on the topic of screenwriting and this past weekend I decided to immerse myself in an intensive 3-day workshop with John Truby. John has taught some of the best screenwriters around. I knew going into this, it was going to be a great and informative workshop, but I had no idea how rewarding it would be. Essentially, John gave me knowledge of the “process” and the structure of storytelling to enable me to take an idea and turn it into a really good story.

I have come away from this workshop with a deeper understanding and respect for a well-written story. We can all spot poor writing in a film. It stands out. Even the layman who knows nothing about “the process” or story structure can identify really bad writing. The audience may not know why the story or the film doesn’t work – they just know it doesn’t and they’re not buying it. Like any other craft, screenwriting has gone through stylistic changes over the years, but the fundamentals remain. After all, telling stories is as old as time and there has always been a constant – and that is “the audience”. Ultimately the audience will decide if a writer has done their job well.

I think those of us who are “content creators” in this era of multi-media communications need to broaden our understanding of all kinds of mediums in order to effectively communicate. Many times, I see creatives become too narrowly focused on their one set of tools and in the process lose sight of their end goal – and that is to deliver the message or story to the audience. Ultimately, the audience will always let you know if you’ve hit the mark or not because they are looking at the “whole” and not the “parts” of the story.

April 22, 2013April 23, 2013

Mentors and Lessons Learned

I recently visited with one of my mentors, Adrian Taylor who had been instrumental in my career. I met Adrian when he was art director at Travel & Leisure Magazine. He had just taken that job and relocated to NYC from San Francisco where he had been based for almost 20 years. My partner, Tom and I had just graduated from Brooks Institute and were young eager photographers when we met Adrian. Looking back, I think that meeting was perhaps the most instrumental and fortunate bit of fate in our beginning careers.

During our visit, Adrian started recanting his amazing stories of when he first got started as an art director. He was also young and eager to learn, when Frank Zachary, editor of Holiday Magazine took him under his wing. Adrian was reminiscing because Vanity Fair had just run a story about those early days of Holiday and the legendary writers and photographers who contributed to it at the time. The contributors read like a who’s who: John Steinbeck, Carier-Bresson, Slim Aarons, Fred Maroon, John Lewis Stage and so on. At one point in referring to Zachary, Adrian said “he encouraged me.” Without missing a beat Tom replied, “That’s what you did for us too.”

I’ve been thinking about how important “encouragement” is for someone just starting out. Learning technique and business tips from a mentor are very important things for young photographers to learn when first starting out, but I think perhaps the greatest gift a mentor can give is his or her encouragement. If there were one thing that I can point to that I got from Adrian it would be just that. He encouraged us to be the best we could be. He believed in me so much that I couldn’t not believe in myself and that made me challenge myself and grow with every assignment.

Years later, I had a friend who became a mentor to me when I first started to write. He too encouraged me. At times he praised me and other times he was incredibly harsh with his comments, but I learned and I got better because of his encouragement. He is no longer here, but his encouragement, as well as the lessons learned have played a part in my life. In fact, he gave me the courage to take on one of the most challenging projects of my life.

Mentors come and go in one’s life each making their own mark as they do. If you should be so lucky to have people like this in your life, make sure you do one thing – take the time to make an impact on someone else’s life. You never know what will come of that but no doubt it will make a difference, not only in that person’s life, but in your own as well.

April 16, 2013

We Are All Broadcasters

Back in the early1960’s, during the height of the Civil Rights Movement the world watched as violence and hatred played out every night on TV. A few years later, we watched the horrors of the Vietnam War taking place on the other side of the globe, from the comfort of our living rooms. Those broadcasts made an indelible mark on me at the time, growing up in my fairly sheltered life in suburbia. They opened my eyes to the world and I took it all in.

Yesterday, a tragic bombing occurred during the Boston Marathon that took the lives of three people and injured dozens more. Seconds, after the first of the two bombs went off, everyone who was connected to the Internet, immediately knew what had happened, regardless of where they were in the world. Photos, video and sound recordings went viral – globally and instantly. Along with the “bonified” news broadcasts transmitted in real time, rumor and speculation spread instantly as well.

In the 50 plus years that have gone by since those early days of “live” news coverage, bringing “awareness” into our homes, technology continues to impact our lives in a profound way. We are connected globally and there’s no turning back that clock. We are no longer isolated from what is taking place anywhere and everywhere on the planet.

We are all collective participants. We can tweet, blog, post images and video on Facebook and numerous other social media platforms without really needing anyone’s validation, permission or vetting whatsoever. Think of the power in that. It gives everyone a voice on a global scale. But along with that comes responsibility. It used to be that if you saw something written in a newspaper or heard it on the evening nightly news on TV, it was true and you could believe it. But now what do we do? How can we decipher and determine what we see and hear online is true and accurate? Ultimately, we need to make those judgments ourselves.

I’ve been thinking about this all morning, and I can only hope that as we become more connected through technology, that we start to embrace our similarities as human beings, instead of being split apart by our differences. For those of us who are documenting the world through images and video, whether professionally or not, we are broadcasting on a global scale, on a daily basis. Think about the power of that and the responsibility.

April 8, 2013April 8, 2013

6 Ways Video has Made Me a Better Photographer

Lately, I’m finding that I “get the job” because I know how to shoot video. What’s odd is that these are still photography assignments and I was NOT hired to shoot video, but because I knew how to shoot video. What I’ve discovered is that many clients love the “eye” of the “hybrid”.

I’ve been thinking about what is it about the “eye of a hybrid” that clients are finding attractive. In a nutshell, it’s the eye of a master storyteller. That’s because the medium of video is the perfect medium for telling a story. It encompasses movement, action, pace, rhythm and sound to engage, entice and feel.

I got a call this week for an editorial still photo assignment. As usual, there was the customary business paperwork, but the client also provided a “shot list”. I’ve been shooting editorial assignments for over 35 years and have had all kinds of direction. Sometimes, I’m given a writer’s manuscript and I’ve come up with my own shot list and sometimes I’m just told to come up with a variety of images. But this “shot list” was intriguing because it read more like a shooting script for a video project. As I read through the list, I could see how the person who had written it – had the “eye of a hybrid”.

Here are some of the suggested shots and “direction” from the list they provided:

(This is how I think and shoot in video. It has made me a better still photographer)

Cover it – Get comprehensive coverage – different perspectives, focal lengths, wide, medium and close-ups. When I shoot video I will get a variety of angles as well as a variety of focal lengths because I know I will need plenty of b-roll to work with when editing the story together.

Get sequences – Get a variety of mini stories with people interacting. I am accustomed to thinking about how my “shots” will come together as part of the whole video that I’m working on. Now, I approach a still editorial assignment like this as well. It’s kind of like of a moving pagination of imagery in my head.

Get storytelling images – With still photography I need to make sure those independent shots or moments in time also tell a story and stand on their own. They can’t just be “wowy zowy” photos as Bob Gilka of the National Geographic used to say when I showed him an eye grabbing and colorful, abstract image.

Action/motion – make the images “feel”. One that that motivated me to start exploring motion was because I was finding that it was difficult for me to convey the feeling of motion in a still image. I’m finding that it’s easier for me to convey movement in a still image now because my eye is trained to look for it.

Give the images sound – (like a hammer hammering). Natural sound gives a video the element of reality. It’s almost like it gives the video a well-needed extra layer or dimension. When I’m shooting still images, I look for images that will illustrate the “sound” of an environment.

Shoot more – Give me more to choose from. Again, you can never have enough b-roll when you are shooting video so I have naturally started shooting more on still photography shoots and my clients love having the abundance of choice.