I Must Have Been Crazy to Think I Could Do It

….But I did.  Last night I shipped 3 hard drives with almost 5 terabytes of media to my editor. After 2 very long months of extremely long days – every day – I got through the “first edit” of my documentaryIt’s by no means finished, there’s a lot more editing needed to cut it down by half, there’s music to be composed and a narrative that has to be written, but I take great joy in the fact that I got through this part of the process – because it damn near killed me.

When shooting a documentary, you don’t work with a script or a storyboard – or at least I don’t.  I have a pretty solid idea of the “story” when I set out to shoot, but there’s always twists and turns with every situation and every interview.  But I love surprises and I make room for serendipity to happen.  What results is a lot of content that needs to be crafted and arced into a story.  And I’ve just finished defining that story and laying the foundation.

It hasn’t been easy.  In fact there have been times when I’ve wanted to walk away from this because it was so overwhelming.  Trying to tie 11 different stories into one, and looking through 150 hours of footage multiple times can be overwhelming for a team of editors, let alone one individual. I’ve also had my share of low moments these past few months with a grant application rejected and a broken promise by a friend, but somehow I got through it.  I got through it because I had desire.

Having a strong desire for whatever it is one wants to achieve is essential.  Many times we say we really want something, but that is far different than having a true desire to make something happen. In order to stick to something (anything) and follow through with it – no matter what – that desire must be strong and come from within.  It’s something that can’t be copied, taught or faked – you either have it or you don’t. It comes when you are true to yourself.

It’s hard to stay true to yourself.  Many times, well meaning friends or spouses try to distract you from your purpose.  I see this happen a lot when a significant other, who may not understand that in the creative world, the line between work and pleasure is quite blurred and sometimes may feel somewhat resentful of all the time their partner spends on “work”.  I’m lucky in that my husband is also my business partner and has a full understanding of those blurred lines between work and pleasure.  He also knows that when I have such a strong desire to do something, that he shouldn’t get in the way of me following that desire.  That is truly selfless and well meaning.

Since beginning this lofty project, I’ve gotten a lot of calls from people who are in a slump for one reason or another.  They look to me for some kind of guidance.  I don’t really know what to say, other than to tell them to listen to their true self – the one underneath the clutter of the ego – and to trust what it tells you. If I get one of those calls during one of those low moments in my life, I try really hard to stay positive even though I feel like a big fake, because I’ve temporarily succumbed to my own self doubts.  At those times, I try to be utterly honest, relaying the bitter with the sweet and say that bad times don’t last forever. But you have to let your spirit shine.

I wrote a blog once about the human spirit. I feel that the spirit inside me is ageless.  I know when people come up to me and say “you look good” – what they really see is my spirit – which never gets old because I keep it alive. When I’m true to myself, my spirit soars and I look back at my defeats and rejections with a different understanding and acceptance.

So today, with my spirit in tact and my desire ever so strong, I rejoice in the fact that I accomplished something – something that’s really meaningful.  That brings a big smile to my face and great joy in my heart.  What a feeling – it’s priceless.

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Revisiting the Frozen Waves

There they were again, exactly a year ago but in another part of the state. Frozen waves. We had taken a quick drive up to Grosse Pointe, MI, just outside Detroit and were driving by the frozen waves on Lake Huron. Last year about this time, I wrote a blog entitled Standing on a 10 Foot Frozen Wave. I had been shooting up at Whitefish Point on the Upper Peninsula in Michigan. It was February and I was in one of the most remote places in the United States and I was standing on a 10 foot frozen wave on Lake Superior at sunset. It was an amazing – almost spiritual experience. I had never heard silence like that before in my life – nor since. No sounds at all – but even silence has its own sound.

Last Sunday I arrived back in Michigan during the height of a big snow storm. This time I was in the city of
Detroit. I was there to film the last subject(s) of my documentary – two African American women fighting for the rights of the disadvantaged. God knows that Detroit has its share of disadvantaged people.

Because of the storm and the fact that Monday was a holiday, the next morning the streets were deserted in downtown Detroit. Not only were they deserted but they weren’t plowed. My subjects couldn’t get plowed out until early afternoon so that left me with the morning free. So, my daughter, husband and I decided to take a tour and do some b-roll shooting at the same time. We had the streets to ourselves, sometimes going the wrong way down one way streets or cruising very slowly, shooting out the window, but we handled it just fine in our 4 wheel drive. As we drove out of downtown, away from the glitz of the GM building and crossed over the highway, the landscape changed to vacant lots and abandoned buildings. Urban blight. I felt like I was shooting a winter version of the new Eminem commercial.

We eventually, rendezvoused with our subjects, shot interviews and b-roll at their offices and then planned to shoot a big demonstration in Lansing. This morning, six busloads of protesters headed to Lansing from Detroit to speak up against the city of Detroit selling off their water assets to private companies. It was cold, but sunny and energizing as various speakers came up to the podium, our subjects among them. Hundreds of students, teachers, mothers, fathers, children, seniors, gathered on the steps of the capitol with signs of protest just like in Wisconsin. Just like in Egypt. These people were here to make a difference and it was energizing.

So, now we’re facing that long 10 hour drive back to New Jersey, but I’m energized and I’m feeling very satisfied with finishing the shoot part of our film. I’m grateful I got to spend time with my daughter. This trip to Michigan was vastly different from when I was standing on those frozen waves surrounded by silence. This time I was surrounded by people fighting for their rights. It made me feel young again. I’m not sure which experience was best for my soul – perhaps both equally.

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Editing 150 Hours of Footage From a DSLR

As I roll away the miles, driving the ten hour trip to Michigan to rendezvous with my daughter Erin to film the last of our subjects for our documentary Opening Our Eyes, I realize how desperately I needed a long road trip – just cruising down the highway.  I have been in utter isolation for the past month, editing over 150 hours of footage that we had shot over our ultimate road trip around the world this past summer.  Little did I know that the 99-day journey would be the easy part of this project.

This past month there have been many times that I became so overwhelmed with the process of editing that I wanted to throw my hands up in surrender and just give up.  But somehow I plowed through it, many days putting in 14 plus hours.  I was on a mission and listening to the words of my subjects got me through it.  After all these were some of the most inspirational people I had every met, so revisiting them through their interviews was a constant reminder of the goal of this film which is to create awareness and inspire and motivate others to make a difference and create change.

Ultimately, my challenge is to take ten (soon to be eleven) different stories of people across the globe who are making a positive difference in the world.  After finally getting the tedious tasks finished, of transcoding files and sorting through the good from the bad clips, I arrived at a point where I needed to start telling “THE” story.  Meaning I needed to determine how I could best structure the film to convey the common themes between my subjects.

In order to see the story clearly – I needed to get away from the technology. So as the miles roll by, the story becomes  more vivid in my head.  I see the hero(s), the themes, the commonality and the arc of the story as the stories intertwine.  I won’t give away too much information other than to say that the solution is simple.  They aren’t eleven different stories after all. It’s really a global story about the power of one.  How one individual can create positive change and not only effect generations to come but change themselves as well. It’s a basic human story that resonates with all of us.

When I started writing this blog I was going to talk about editing tech tips. Somehow as the miles rolled by and my head became clear of the intense electronic input from the past month, I not only saw the story, but I felt it.  I had gotten back on track and gotten to the heart of the story.

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Grow or Die

I’m borrowing the title from Ian Summers, a creative coach and visionary. Through personal sessions with Ian as well as from his writings, I’ve learned that there is joy in any exploration, especially the exploration of the creative self. Ian expresses what he does more beautifully on his blog: Heartstorming

“ I co-create an environment where people are safe to bring what they love and what matters to come into being by being a compassionate teacher and expressive painter.”

There is so much to learn simply because it’s such an amazing age we live in. I try to take advantage of that and embrace new skills and knowledge to further my creative self. Learning and exploration is a necessary ingredient in my life. It stimulates me, it brings me wonder and joy and it empowers me. The more I learn, the more I grow, and the more the universe opens to me and sets my creative spirit free to be the one I am meant to be. Learning is happiness.

Here are some links to some wonderful sources for learning – some technical and some inspirational – but all valuable in their own way.

To start with don’t miss Selina Maitreya’s Clarion Call 2011, a free 2-day professional photography telesummit.
I’ll be on at 10AM Friday, Feb. 11th.

If you’d rather have the benefit of networking face to face with your peers then sign up for ASMP’s Strictly Business 3
Next one coming up is in Philadelphia Feb. 25-27, 2011.

Here’s a few a my favorite links to continued learning:

Video Vimeo School – Tutorials, articles
Creative Cow – Tutorials, forums, articles
2 Pop – Forum, articles
Ken Stone –Tutorials video

If you have any real or virtual places that you frequent to learn, please feel free to share.

The key of course to learning is to apply the knowledge that you’ve learned. So be ready to grow when you set out on your explorations of learning. Embrace that thought and ready your mind to be open and receptive to new ideas and ways of seeing.

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Telling the Story with the DSLR

The sub-title should read…”or with any camera for that matter”.  For those of you not new to this blog, you know that my mantra is “it’s not about the tool”.  And my other mantra is “embrace collaboration”.

But back to the thought behind this blog entry and that is “telling the story”.  I recently read a great book that a dear friend had given me about screenwriting called “Save the Cat” by Blake Snyder. Snyder’s book is geared more toward writing a fictional screenplay, as opposed to writing a narrative for a documentary, but I thought it would be helpful for me as far as learning more about the dynamics of story telling – and indeed it was.

Snyder talks about the different genres that most movies fall into.  The category that my documentary came closest to if I was writing a fictional piece was what he referred to as The Golden Fleece. Blake writes:

“The name comes from the myth of Jason and the Argonauts and yet it’s always about the same thing: A hero goes “on the road” in search of one thing and winds up discovering something else – himself.”

“Like the twists of any story, the milestones of The Golden Fleece are the people and incidents that our hero or heroes encounter along the way.  The theme of every Golden Fleece movie is internal growth, how the incidents affect the hero is, in fact, the plot.

“It’s not the mileage we’re racking up that makes a good Golden Fleece, it’s the way the hero changes as he goes”.

Wow, I thought as Snyder’s words resonated with me and how I “saw” the documentary that I was in the midst of editing.  In my case, I had many heroes who in setting out to make a positive difference in the world had also experienced intense and rewarding personal growth.  I too had changed and grown, along with my daughter who journeyed with me to tell our subjects’ stories.

As I read more of Snyder’s book, my vision of our film became much clearer in my head.  This week, I had a meeting with the editor who will be collaborating with me on this film.  I’m thankful that I was able to have a face to face meeting with him where we could both get a better feel for each other and more importantly  – the story.  We had a wonderful conversation about the story that I wanted to tell – the heroes – the conflicts – all those things that are part of a good story.  I knew we were on the same page when he said: “It’s not about the trip – it’s about the journey”.

Or as Snyder writes:
“It’s not the incidents encountered.  It’s what the hero(es) learn about himself from the incidents that make the story work.”

We’ll see if I can do my heroes justice in telling their stories, but I’m not alone in this task.  I’ll be collaborating with an editor who not only has an understanding of “the story” but the skills and ability to make it come to life. What joy.

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Being Authentic

There are certain words and phrases that tend to become over used just because they seem to express the idea so well.  Ironically, the word authentic is becoming over used now in our culture and in a weird way is on the brink of becoming a contradiction to what it means.  So, I cautiously use the word “authentic” in the real sense to say – be who you are meant to be.  Be authentic.

When I returned from my round the world adventure this past Fall after completing the shooting aspect of a personal project, I discovered that people were responding to me in a different way. Perhaps they sensed there was something inside of me that they wanted to connect with.  It’s a very difficult thing to explain but I think what they were sensing, was my contentment.  I was content and feeling a sense of “satisfaction” because I was following “my purpose”, both personally and creatively and in the process I was discovering many other people,  all over the world, who were doing the same.

On the outside what may have seemed like just a very long, exotic “trip”, was really more of a journey.  It was a journey that I had begun a long time ago when I became an explorer, through my eyes and through my camera.  I use the word explorer in a literal and figurative sense. Throughout my life, in my never-ending nomadic need to explore the world and its peoples, I was finding my own vision and how I “saw” and I was sharing that with others.

Ethan G. Salwen expressed it beautifully in a recent post on his After Capture blog:

“We always say that learning photography is really learning to see, and this is true. But we tend to express this sentiment in relation to a very limited sense of seeing — the visual sense. Older photographers seem to continue to learn to see on a much deeper level, in terms of what it is to be a working artist and, most important, how this relates to their continual growth and satisfaction as an individual.”

I think Ethan nailed it by talking about “learning and seeing on a much deeper level and how this brings growth and satisfaction as an individual.”  I use the words “ being on purpose” to describe “satisfaction” within oneself.  I believe that as creative individuals, when we begin to find meaning in who we are and how that fits into the world, it will shine through our work.  Some use the word “vision” to describe that certain something that they see in someone’s creative work. Maybe that’s what was in the back of my mind when I came up with the title of my project and film, Opening Our Eyes.

In a way, I use my “eyes” and my camera to do what I do best – to share and connect with others.  When I travel, it is not to assimilate with a culture, but rather to learn and exchange our cultural uniqueness, embrace that and share it with others. When I’m being authentic and true to myself, that happens in a magical way.  When someone tells me that I’m the “real deal”, that is one of the highest compliments they can give me.

I think Susana Esmoris, one of the subjects of my documentary said it best.  “Live life intensely.  Wear the color that you want in life.  Dance what you want to dance.”

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Just Say Yes

This past weekend at ASMP’s SB3 conference in LA, a young woman came up to me and said that I had given her an “ah ha” moment.  I asked her why and she reminded me of what I had said at a panel discussion the evening before.  A photographer had just told a story of how he saw himself in very specific terms as to what type of photography he did – he saw himself as wearing one hat.  But a client came to him with a job that didn’t fit into his norm and so he turned it down.  Then the client came back a few days later in desperation and asked him to please reconsider and he did.  The job ultimately turned into a lucrative and regular gig and he learned a powerful lesson and that was to open his head up more to possibilities.

I was in the audience and the moderator asked if anyone had a response to this story.  I said that I was really into saying yes more at this point in my life and career and that when I did, the universe was opening up and really great things were happening.  I could go on to list a number of examples of some good things that have happened but the point here is that negative energy breeds negativity and positive energy breeds hope and change and positive results.

It’s pretty tough these days to stay positive, with the photographic industry in a state of flux and the lackluster economy but it’s not impossible.  Some things I have found that help me stay positive are simple to implement in your life and others take a bit more practice.

  • For starters, stay away from the groaners and moaners who spend their time complaining.  That negativity is contagious – so get as far away from those people as you can.
  • Find something you do like and cultivate that passion.  It will show.  You’ll start to talk about it and people will be attracted to you because of it.  That attitude is contagious as well but is an attitude that you want to “catch”.
  • Embrace learning.  Growth always has hope and hope will renew your spirit.
  • Learn to let go of the things that don’t work out.  God knows I have had to abandon many expectations but I try to move on and replace them with new ones.
  • You can’t control what others do to you but you can control how you react. Empower yourself with that thought.
  • Think good thoughts in those moments right before you drift off to sleep.  When you are sleeping your subconscious takes over and if you have positive thoughts running through your head just before you go into that subconscious state – that is what will be reinforced.
  • When you are feeling low and nothing seems to be working – find something that is working and be grateful for that.  And know there are certainly others in the world that are far less fortunate than you.
  • Always remember that life is the greatest gift of all.  Embrace it, cherish it and make every day count.

When you say yes, you at least have a chance at a positive outcome.  When you say no – you’ve closed the door.  My reward that weekend was knowing that I gave someone an “ah ha” moment. Who knows what may come out of that?  What a powerful thought.  What a powerful word.

There were all kinds of “ah ha” moments this past weekend in Los Angeles at the SB3 conference.  There’s another SB3 conference in Philadelphia coming up – February 25-27.  Come and join others who embrace the positive notion of growth, hope and change.

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Collaboration in Video and….

During one portion of my career, I spent a lot of time shooting still photography assignments for magazines like the National Geographic Traveler, Smithsonian and Travel & Leisure, to name a few. I was hired to shoot the images. A writer was hired to write the story.

Every magazine and every story worked differently as far as how I would collaborate with the writer. Sometimes the writer and I would just have a conversation about focus and approach and then we’d be off on our own, each bringing our own perspective to the piece.

Sometimes, I’d be given a manuscript that had already been written and I was expected to illustrate it. This worked well when I, the writer and the magazine would agree on the focus of the “story” and match our talents to that end. But there were times when a magazine would want very literal illustrations of the words, which not only stifled the images but weakened the words. One time I was asked to photograph “the lurkage of limousines.”

And then there were times when I went to a destination with a writer to do a story on that destination and even though we were there at the same time, we came back with different stories. I got my story done on site and the writer did most of his/her work after returning from the destination.

With video collaboration is essential because there are so many facets, each calling for different skill sets. Some collaborations occur simultaneously on set and some later in post-production but all have to work well in order to get to the same end in harmony. Harmony meaning, not just being able to get along but to communicate and work well together as one, but also where each respects each other’s role in the process.

It’s very tricky to assemble the right mix of people, but here are some important things to look for when building a team or even a partnership:

  • Trust – You have to be able to count on someone to do their job. And likewise, you have to also commit to uphold your end of the deal. The team is only as good as the weakest link. That becomes even more critical, the smaller the team is. If you’re only working with one person and you can’t count on them – you’ll be doing the work yourself. It’s important to know that someone has your back.
  • Working Style – While it’s not important for all to be morning people or night people or have similar working styles in that sense, it can be extremely frustrating for all concerned if there are procrastinators on the team. That’s because timing in video production is important for workflow. If someone doesn’t deliver when they promised – it holds up the whole production. We had one situation where a motion graphics artist held the entire post-production up for months.
  • Expertise – Surround yourself with experts. They will make you look good. But remember, just because someone is expensive doesn’t mean they are the best for your job. There could be someone who is more right for the project who is less expensive. Keep style and vision in mind. Talk to potential crew members and get references.
  • Right for the job – The “best” editor in terms of the commercial world might not be the right person for your project. For me, I want to work with an editor that is also interested in the project besides the money it pays. I look for an editor who will also bring a different perspective as to how the story gets told.
  • Bottom line – Work with people you can count on – otherwise the job might not get done.

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SB3 – Get Inspired

If you haven’t registered for the ASMP Strictly Business 3 conference yet, I would highly suggest that you do so.  They will be held in three locations starting next week: January 21-23 in Los Angeles; February 25-27 in Philadelphia; and April 1-3 in Chicago.

There’s an incredible line up of speakers presenting workshops on pricing, estimating, copyright, workflow, strategic career planning, successful portfolios and branding and video production. I’ll be presenting two workshops: “Thinking in Motion” and “Shooting Video with the DSLR”.

Branding expert Colleen Wainwright will deliver her keynote “Making People Love You Madly: Selling Yourself in a Postmodern Marketplace”.  Tom Kennedy, whom I’ve know since his days at the National Geographic Magazine will give a keynote “Learning New Skills for the Changing Media Landscape”.

This conference series is meant for everyone, not just photographers who are beginning their careers.  In fact, I think that photographers who have been in business for many years will benefit equally, if not more than a shooter who is new to the business.

I have been in business for over 30 years and I have found that one of the most dangerous things that can happen to a creative person,  is for them to become complacent, especially in a business like photography.  It’s even more deadly to become complacent these days in our fast changing world of technology.  We not only need to stay current with our skills, we need to keep our vision fresh.

When I got into video and motion more than a decade ago, I was looking for something to excite me.  I felt that even though my business was successful and that I had accomplished many of my creative goals, the spark was getting dim inside me and at times I felt like I was reinventing the wheel.  So, I set out on a learning curve and have been soaking up information ever since.

I love to learn and I have found that the more I wonder and grow, the better off I am creatively and the more successful I am in business.  I’ve also found that networking and collaborating with my peers has opened my eyes to all sorts of possibilities that I never knew existed.  I think that’s what makes the SB3 conference so powerful – the sharing of information with our peers.  You don’t get that from online learning.

We live in a time where anything is possible.  Come to SB3 in LA, Philadelphia and Chicago and be prepared to be inspired.

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Don’t Become a Photo”saur”

A lot of people tell me that I’m way ahead of things since I got into video/motion over ten years ago. Most still photographers weren’t even thinking about video ten years ago. Neither was I. Nor did I have a crystal ball. But I am a visual communicator and that means that I am always looking for the best way to communicate the message or tell the story. And twelve years ago, it became possible and affordable for me to deliver the message with another medium. Not instead of still photography but in addition to it.

My desire to explore video and motion at the time, wasn’t coming from a “tool” point of view. It was coming from a cultural one. When I think about it, I wasn’t fascinated by the technology – I was fascinated by what people were doing with the technology. Fast forward a decade later and I’m just wowed by where all this has gone. Our culture has changed dramatically in the last ten years because of technology. And while that is still “fascinating” and like creative adrenalin, it’s also a game changer in how it has affected the business of photography.

Don’t get me wrong and think that my message is to tell you to get into video or multimedia so as not to become a photo”saur” and become extinct. That’s not what I’m saying. What I am saying is that the cultural psyche has changed. Take notice and adapt. That doesn’t just mean, change the subject matter you shoot or how you shoot it to stay “fresh”. And it doesn’t mean to buy a video camera or a hybrid and start shooting motion. Those are probably good ideas but probably not going to be what keeps you in business.

The old days aren’t coming back. The ways of doing business have changed. Technology is democratizing when it’s placed in everyone’s hands. Understand that. Know that your clients understand that. So, think past the tool and technique and focus more on who you are and what you can bring to your customers to stay relevant. Some thoughts to ponder:

• Who are you? (why do your customers come to you and not your competition?)
• What services do you offer your client? If you don’t offer video and your client needs to look elsewhere – you’ve lost an opportunity.
• Are you still a one-man band? I don’t mean you need a large staff but have you considered setting up a virtual company when you need it with editors, sound people etc.?
• Do you continue to learn?
• Are you still using a dated business model ? Consider different licensing strategies for new media.
• Do you utilize social media?
• Are you noticing who’s “coming up” – the new talent? Do you try to see them through your customer’s eyes.
• Are you interested in other things besides photography?
• Are you willing to take risks? Creatively and otherwise.
• Ask yourself the question – how would I have approached this if I was just starting out?
• Think of solutions – then look at those decisions at a total 180.

Learn. Grow. Adapt.

Don’t become a photo”saur” and become extinct.

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