I hear an awful lot of people these days saying they are re-inventing themselves. I always take pause when I hear that because I think to myself that I don’t want to re-invent myself.
Gail in bamboo hut in hill tribe village, northern Thailand
I like who I am and what I do – so why change it? It doesn’t really matter to me if I’m in vogue or doing what everyone else is. What matters is that I’m true to myself.
Don’t get me wrong – I’m not stuck in the 1970’s and wishing for the good old days. It’s just that I’ve always kind of done what moves me – what I just have to do. So in that sense I suppose one would say that I re-invent myself on a daily basis. But in fact I’ve always lived my life and pursued my career based on what that little voice or “inner self” is telling me to do.
Has that inner voice always been right? Many times when things don’t have the kind of outcome that I expected, I’d probably say that my inner voice led me astray. But in fact, the outcome was what it was meant to be – even though it wasn’t what I wanted. Things happen for a reason and things happen when they are meant to happen.
There have been times when I’m in such a hurry – in pursuit of my dream – that I don’t stop and realize that my dream is happening right then and there. On those days when I feel that I’m just a day away from where I want to be – I try to remind myself that maybe I’m already there.
In my 99-day journey around the world, I try to remind myself on a daily basis – not to look ahead to my next destination but to relish the one I’m in. A powerful thought and an even more powerful action.
So as I continue on following what that inner voice is telling me, I realize this is what I’m meant to do and this is the time that I’m meant to do it. I believe that and know that this is all happening for a reason. This is my path and where it will lead, I’m not certain. But I’ll follow along with faith and good judgment and never feel forced to re-invent myself.
Technically, I began working on my latest documentary, “Opening Our Eyes” about 7 months ago when the idea came to me. I had just seen Robert Frank’s show “The Americans” at the Met in New York City with a friend of mine and I commented to him that I was really yearning to get back to my beginnings and take a visual road trip.
Even though I had spent a lifetime traveling and shooting assignments for editorial and corporate clients, I never lost sight of my passion to explore with my camera.
Gail at Red Square, Moscow
In the beginning, my explorations were through the lens of my still camera but when I started shooting motion about ten years ago, my tool of choice became a video camera and with that came self assigned documentaries.
It had been two years since my last passion project “Freedom Riders” and I was itching to start another. My daughter had just graduated from college, I was an emptynester and pretty much free to do as I pleased. I had accumulated over 300,000 airline miles, thousands of hotel award points and another 300,000 plus American Express points. I didn’t know what I was saving them for but it seemed like a good time to use them. So, I made a decision to take a trip around the world. I felt like I still had the energy and stamina to take on such a journey but something was missing – I needed a purpose.
The Idea
I have always been interested in the “common man” as opposed to the celebrity and the simple story that resonates in a viral way. I’m intrigued by people who go up against all odds, to right a wrong or fight for a cause and never give up. I usually side with the underdogs and am inspired by the Cinderella stories. And so after that day at the Met, an idea was born and that was to shine a spotlight on 6 people on 6 different continents who were making a positive difference in the world because it was their calling to do so.
Of course coming up with an idea is the easy part and many times those great ideas seem to drift away with time as one gets caught up in daily work and life. But this idea wasn’t going away – I knew it was the right time for me to bring these stories to life. My goal was to create individual videos about each of these people that would combine together as a feature documentary. My hope was that the film would not only create awareness of my subjects’ efforts, but also motivate others to create change.
The Pre-Production and Facilitation
Next came the hard part – making it a reality and the first step was figuring out how I would fund it. After working on 2 other self-assigned passion projects, I knew one thing and that is that it’s really hard to sell an idea. When I was in the planning stages of The Delta Bluesmen, I spent a lot of time applying for grant money and seeking funds from a variety of sources to no avail. I finally got frustrated and decided to self fund the project even though it meant taking it a bit slower and doing more of the work myself. My critics thought I was crazy to tackle a short film by myself and self fund it but I stuck to it and created a piece I’m proud of and which has brought many rewards to my life. So with that experience behind me, I took another leap of faith on my latest project and started the planning process. But perhaps most importantly, I focused on the fact that the positive aspects of working on a self-funded project is that it would be the way I wanted it to be – not compromised for the wrong reasons.
My first order of business was to send out a query to everyone I knew as well as use social media to find my subjects. My first subject was a given – a local young woman my daughter went to high school with, Maggie Doyne,
Maggie and some of her children
who opted not to trek off to college after high school. Instead she wound up in Nepal and built a home for orphaned children. She’s 23 years old now, has 30 children in her home and is in the process of building a school. Then my daughter Erin, expressed interest in working on this project with me. She knew she’s need to leave quit her job, sublet her apartment and say goodbye to her boyfriend for 3 months – but she wanted to be part of it. And so we became a duo and with that the project really took off with her support and help.
Since the project was self-funded, I had to be extremely creative with the budget – or lack thereof. So after nailing down our subjects across the globe, we started to plan the logistics –airline tickets, hotel rooms, visas, vaccinations and of course equipment needs. From January to May, I spent countless hours booking reward tickets with 14 airlines for 29 flights – a round the world itinerary with extra local hops thrown in. I’ve arranged for 99 nights of accommodations, staying with friends, friend of friends, using reward points, paying for budget hotels and bartering for other rooms. I had to bite the bullet and pay large sums for our vaccinations and visas and budget for our meals. Most importantly, I needed to purchase new gear because my intent was to shoot this project with the HDSLR cameras. I knew I wanted to shoot stills and video and also knew that I had to travel lean and mean so this seemed like the best solution. You can read more about the gear here.
The Execution
We are about one third through the shoot and have worked on 3 continents. The scheduling has turned out to be brilliant – we work hard and exhaust ourselves for chunks of time – anywhere from a week to ten days and then have a few days to recoup, catch up on sleep, write in our blogs, or just sightsee and take some still snapshots along the way. We’ve had a couple mother/daughter disagreements but for the most part we are having the time of our life and seeing the world. At this point we sometimes forget which currency we are using or what the exchange rate is or what our room number is but in the process of creating a film, we have built a lifetime of memories.
We have also created an audience who tune into our project blog religiously and follow our journeyas we go along. But something remarkable is happening and that is evident in the comments we are getting. We are opening people’s eyes though our travels and our writings. We have connected our audience with our subjects and their endeavors and are building a global community. It has been truly inspirational meeting and working with our subjects and there are days that my heart is full to bursting and confirms my belief in this project.
Post-Production
When we return in September, my first priority will be to edit the videos that I promised in barter arrangements. And hopefully at the end of the month, I will begin the edit. It will most likely take me a month just to log and transcode the footage and sync the audio in the situations where it was captured independently. I’m confident in my editing abilities but I would love to work with a pro. So if there is a pro out there reading this who would love to get involved in a fabulous documentary – I’d love to hear from you.
Distribution
Not really thinking about this part right now other than to use social media and perhaps itunes and Amazon to distribute it. But I have faith in this project and something tells me that this will take on a life of its own. It’s a feel good story and we’ve already gotten a lot of support and interest.
At any rate it’s the trip of a lifetime and I’m taking it with my daughter so I’ve already been blessed.
I’m sitting on the rooftop of my small hotel in Istanbul on a glorious morning. In front of me is the Blue Mosque,
Blue Mosque
behind me Hagia Sophia
Hagia Sophia
and to the left the Bosphorus Strait. I’m feeling blessed that I can experience these sights in my lifetime and even more fortunate that I can see them with my daughter Erin.
From the rooftop of our hotel.
We are about 1/3 through our journey of circling the globe creating a documentary on people who are making a positive change in the world – Opening Our Eyes. Just like at home, I relish the quiet peace of the early mornings when I take time to reflect on what’s ahead in my day or write down the random thoughts that pulse through my mind. The mornings are my time and even in the hustle and bustle of moving from one destination to the next, I try to take this time for myself.
As I look across other rooftop gardens and watch as people start their day, I’m thinking about my first travels and how so different it was back in the early 1970’s to stay in touch with people back home. There was no Internet, nor cell phones and making a call required investing some time in a telephone exchange office until they placed your overseas call and directed you to a booth. Because it was so costly, you crossed your fingers that someone would be home or that you wouldn’t get a busy signal – no answering machines back then. And if you were so fortunate to connect , you made every word and minute count and talked rapidly. Every once in awhile I would get a letter from home that was either sent to the local American Express office or to General Post. It still amazes me that I got anything in the mail back then and somewhere in my boxes of memorabilia are those precious letters waiting to be discovered some rainy day.
Nowadays it seems that one is always connected. Even when I’ve been in somewhat remote spots without Wifi or wired connection, my global phone has worked and I’ve gotten emails. It’s great to be able to stay connected and with that comes a sense of security. But it’s also easy to be too connected and miss some of the nuances of the culture you are in. Like everything there is a fine balance.
Many people asked me how I was going to be able to keep in touch with clients when I was gone and wasn’t I worried that being away for a 3-month period would be detrimental to my business. I’m very fortunate that I have a partner and husband Tom who is holding down the fort while I’m gone – paying the bills, servicing our clients, marketing and everything else that goes into keeping a business alive in a struggling economy. I’m also taking full advantage of the time we live in and the ease of staying connected through emails and blogs. Not only am I able to stay in touch with clients, I am keeping them abreast of my project and building a larger audience and presence in the process.
It’s an amazing time we live in and having grown up when I did, I take none of this for granted. I’m going to sign off for now and take myself offline to connect with the place I’m in – the people, the culture, the landmarks – the sights, the smells and the sounds. Thanks for listening and more importantly for all your thoughts, comments, Facebook posts and emails and keeping me connected
It’s been a busy year, trying to manage jobs and lots of road trips giving seminars for ASMP to photographers who may be contemplating video. I’ve enjoyed meeting my peers and sharing information through my presentations as well as on my blog, but I need to take some time to get back in the field and capture my own “moments” and “motion”. I need to spend some time “doing” right now and ultimately that will make what I have to share that more valuable and meaningful. So I will be embarking in a couple of weeks on a “passion project” that will take me around the world for 99 days.
It’s an exciting time to be working on a personal project because of various distribution possibilities and portals that are in everybody’s hands. Ten years ago when I got started in video, technology made it possible for me to create documentaries and films without the need of large crews and big budgets. And now with the web, fast download speeds, video host sites, mobile devices and itunes – I can – we all can be publishers and producers and get our content out globally. The pipelines have been democratized and it’s a very empowering position.
I’ve spent a career on the road and on assignment for various publications and corporations. I’ve been fortunate to have worked for magazines like National Geographic Traveler, Smithsonian and Travel & Leisure shooting stories on destinations and people all over the world. I suppose you could say that I lived the life I dreamed of. I was shooting these assignments at a time when magazines were giving me ample time in the field to come back with a story – back when travel magazines ran stories as opposed to survey pieces or celebrity profiles. More importantly, I maintained the copyright of my images and was free to market them as I wished after a standard embargo period was over – usually around 90 days.
These days many publishers issue “work for hire” contracts, so essentially photographers are giving up their copyright. Photographers have always been strong advocates for copyright and I include myself in that position. But in our advocacy to keep strong copyright laws in place, we end up fighting for that right for large corporations and publishing empires who ultimately take away our copyright in lopsided contracts. And for the most part these contracts are not negotiable. You either agree and take the job or you don’t.
These days because of technology we can be our own publishers and deliver our stories and other content in a number of different ways. Sure it means taking the risk up front but that in itself brings its own rewards. It’s very liberating to be shooting and answering only to myself – not second-guessing someone else. I take more chances creatively because I’m not afraid to fail. And every time I’ve ever done that, I’ve grown and the rewards have been many – both creatively and financially.
I don’t know exactly how and where my Opening Our Eyes project will be distributed when I complete my journey. But these days – it could be a book, a multimedia exhibition, a feature film distributed through itunes or on a DVD through Amazon, various magazine articles or broadcast. I could package the journey and the back-story and give talks to universities. An endless sea of possibilities. What an amazing time we live in where we can all make our dreams come true.
Some people would look at the life I’ve lived and say, “She never grew up”. And they would probably mean that I‘ve led my life doing the things that I’ve wanted to do, but not necessarily what I was expected to do according to our culture’s norm. They would be right in that I have pursued my passions and pretty much have done what I’ve wanted to do. Not irresponsibly or selfishly at the detriment to others but actually to the benefit of others.
For example I didn’t go straight through four years of college after graduating high school. I left after my sophomore year and took off on my travels. I eventually went back to college and graduated – when I wanted to – when I was ready to get the most out of it. And when I graduated from Brooks Institute in the mid 70’s and headed to New York to pursue a career in photojournalism at a time when the publishing business was in bad economic shape – everyone told me I was crazy. I guess I was crazy if my goal was to make a lot of money,
Gail-Peace Hotel, Shanghai,China - 1983
but as much as I didn’t want to be poor, my main motivation wasn’t money. I had a desire to document the world through my camera.
These days I go to parties where people my age are talking about their kids who for the most part have just graduated from college. I over hear people talking about getting their kids connected with the “right people” to get the “right jobs” and it’s perfectly understandable – everyone wants their kids to live a comfortable and fulfilling life. But sometimes those two things compete with one another.
I never really understood the concept of the “right people” or the “right jobs” – I just followed the path that I was drawn to – always have. But I’ve also been open to the possibilities in life and was naïve enough to pursue my dreams to the fullest extent. Some things have worked out – some haven’t And ironically, the projects that I’ve pursued with a passion that certainly didn’t look like moneymakers on paper, have turned out to yield the most financial rewards and recognition.
I’ve never had a real job with a boss except for the one-year I assisted a studio photographer when I first got out of school. I doubt that at my age that will ever happen, but you never know. I’m open to the possibilities of life. In fact I’m ready to take off again for a 99 day journey around the world working on a documentary – a passion project. Please follow my journey at Opening Our Eyes.
Ethan G. Salwen posed the question on his After Capture blog “Where do you see the photography industry going in the next 5 years?” He asked that the answer be stated in 50 words or less. I’ll give it a try – and this paragraph doesn’t count.
Still photography will be delivered via electronic platforms – the web and mobile devices. Print magazines will still exist but only in genres that don’t deal with timely subject matter. Still cameras will continue to morph as hybrids capable of shooting video and sent wirelessly to the Internet.
That was 48 words but maybe just enough. Who really knows what the industry will look like but I do know it will continue to change with the exponential growth of information technology. And along with the technological changes will come new business models. That part is predictable.
Two years ago I attended the Photo Plus Expo in New York City. I saw a talk listed in the schedule called “The Future of Photography” so I headed to the theater to listen. When I got there a sign was in the doorway and it read “The Future of Photography – Canceled”. I hoped that wasn’t an omen and then I thought “I’m glad I learned video”.
As still photographers move and expand into video because of the convergence of their tools, they often ask me about copyright, licensing and usage and how to apply that to video. Essentially they are trying to apply a licensing business model from their still photography and sometimes that doesn’t work in video production.
The biggest distinction between shooting video and shooting still images is that for the most part a video camera operator is just one of the many creative people involved in a video production. So unless the camera operator is also the producer and in charge of the entire production, including the hiring of the crew, they will be working in a “work for hire” situation. One video project can’t have every collaborator on a project maintaining ownership of their part of the whole.
Depending on the job and the market you work in will ultimately determine who will maintain ownership, copyright and control. Generally speaking the end client or video production company holds the copyright to the finished production. This is why I made a conscious decision when I got into video many years ago, to position myself as a producer and not “just” a content provider. I wanted to maintain creative control and ownership of my projects.
But even in still photography these days, I see more and more “work for hire” contracts, and in market sectors like editorial where that wasn’t the case just five years ago. Sometimes I feel that in our efforts to protect copyright laws, we end up fighting for that right for big corporate entities that in turn grab those rights from the creators through lopsided contracts.
Something to think about – maybe with new eyes. Perhaps we need to start thinking of ourselves as “publishers” rather than just content providers. It’s never been more possible to be a publisher, because distribution has been democratized by the web, giving all of us a pipeline to a global audience.
It’s time to look at our creative businesses with new eyes and not just on the creative part of the process – but the business part as well. I’d love to hear others’ thoughts and ideas on this topic.
Video is the hot topic these days. You’d think it was a new thing. But there’s nothing new about video – it’s been around almost as long as TV. What is new is that broadband has made online video viewing integral to the Internet experience.
In the last year alone we’ve seen an explosion of video viewing and sharing on social networking sites. Advertisers are shifting their marketing dollars to the Web and online ads are booming. Why? Because marketers know that the consumer is going online to see and hear more about the products they are thinking of buying. It’s one thing for a potential customer to see a static image accompanied by text and quite another to see a product in use and demonstrated, or to hear the story behind a company. Online Web videos can be linked and shared and are searchable, providing more possibilities for potential customers or clients to find you and what your company offers.
Using Video to Promote Photography
If you run a video production company, it’s a no-brainer that you’ll want to use video samples to promote your business. But video is also effective for promoting all types of businesses, including still photography.
You can import your still images into some type of non-linear editing system like Final Cut Pro, add a narrative track and/or music and create a video promo of your work for online viewing. This promo can also be uploaded to a mobile device giving you the ability to show your work to potential clients in a quick and interesting fashion, anywhere, anytime. Better than your typical “elevator speech” when someone asks “What do you do?”
Another very effective way to market and promote your photography business is to create a behind-the-scenes video. Everyone loves a story and this is a great way to tell people about your company as well as provide more information about yourself and how you work.
I’m headed into New York City today to speak to college students who are studying photography. A friend of mine who is an educator and also a photographer himself asked me to talk to his students. My first thought was to talk to them about video, because that is what I have been doing lately – speaking to groups of photographers about video. But then I thought about it more and thought it would be unfair to show a power point presentation about another skill set. More importantly, I thought it would be another talk about another tool.
So this morning I switched gears and I started writing down some thoughts that I feel have helped me survive the life that I have carved out as a visual communicator. I remind myself of these ideas whenever I have drifted from my life’s purpose and it gets me back on track.
Seek opportunities – or better yet take notice of them when they come along – they are everywhere if you open your mind to them. I have found that some of the jobs that I almost turned down because I thought that it wasn’t for me have been the most rewarding jobs I’ve ever worked on. Here’s a blog that I wrote about one of these opportunities that I almost didn’t embrace. “Breaking the Spirit”
Find your passion – don’t define yourself by your tool – whether it’s a still camera or a video camera or something that hasn’t been invented yet. Stay true to who you are and how you “see” the world. I need to be reminded of that every once in a while. Recently, a friend of mine got me thinking about whom I am, and I realized that I’m really that same 19-year-old girl who took off around the world with an insatiable curiosity for people and cultures. I became a photographer because I wanted to share this passion with others and I use my camera as a tool toward that end.
Don’t just “be” a photographer – By that I don’t mean that you should also shoot video – although it wouldn’t be a bad idea. What I really mean is that in order to be a visual communicator, you need to have something to say. When I attended Brooks Institute many, many years ago, the constant tech talk used to bore me to tears. I had just come back from hitchhiking around the world and I knew there were more interesting topics to talk about than f/stops and shutter speeds. The funny thing is I don’t remember the technically perfect photos that were critiqued in class if they didn’t have something else going for them – something that evoked a feeling. It’s kind of like an actor who studies acting technique but doesn’t understand or portray the character they are playing.
Keep learning and growing – I’ve never stopped learning. My college days and days at Brooks Institute are long over, but I’m constantly learning and trying new things. I’m an explorer by heart and there will always be something out there to discover.
Take risks – The most important things that have ever happened to me have been also been the things that scared me the most. Nine out of ten times things didn’t work out as planned or what I had hoped for. But it’s that one time when things did work out that brought great value and rewards to my life. So when I try to talk myself out of doing something, based on my fears, I think about the times when the risk did pay off. If I don’t take the chance – I know I won’t have a hope for anything happening at all.
Don’t listen to the naysayers – I try not to let others talk me out of my dreams. I dodge the roadblocks that people try to put in my way. Surround yourself with other dreamers – not the half empty crowd.
Be a publisher – Don’t wait for someone else to validate who you are by assigning you a job and handing you a lopsided contract that is not in your best interest. Distribution is king in regards to content and it’s never been easier in these days of the internet and social media.
Lastly be true to yourself and love life – all facets of life, the bitter and the sweet. We are all just tiny blips on the timeline of life – make the most out of it in your own way.
Today is the final day of NAB and as usual my head is exploding with ideas and information. But before everything totally leaves my head – I’ll share some cool things with everyone.
I come to NAB to learn, however this year I also needed to research and buy some things for my upcoming project Opening Our Eyes. In particular I was looking for a stabilization rig for my Canon 5D and 7D. My timing was perfect because at this year’s show just about every booth had gear for the DSLR cameras – the show was all about either the HDSLR or 3D. I settled on the Zacuto Striker because I wanted something lightweight and quick to put on a tripod. Zacuto had redesigned the plate making the weight distribution better and it felt just right for me. And that’s important – get the right rig for you – if at all possible visit a vendor where you can try these stabilization rigs out so that you buy the one that literally “fits” you and your needs.
One of the biggest buzz items was the HD Hero, a tiny wearable video camera for sports, made by GoPro and at the $200 show special – they sold out the first day. But check them out – even at the retail price of $300, they are amazing little cameras that can be used in all types of situations where you need something small.
RedRock Micro debuted their new HDSLR remote which uses sonar for auto follow focus. The booth was mobbed with attendees dying to get their hands on this accessory that is priced around $1000. Check out the review from the show floor at PhotoCineNews.
Canon unveiled their latest tapeless camera the XF305 that will give the Sony EX-3 a run for their money. Even as stunning as this camera is, Canon didn’t integrate that nice big chip/sensor that we see in their hybrid HDSLRs. But Panasonic did and they had their new prototype camera in a plexiglass box perched on a museum type pedestal. The Panasonic AG-AF100, is the first professional micro 4/3-inch video camcorder optimized for high-def recording. that did make use of that large sensor that everyone seems to be waiting for – stay tuned. Canon-are you watching and listening?
I’m maxed out right now with technology and information yet inspired and energized at the same time by the notion of possibilities. If you’re a still photographer singing the blues because of the lousy economy and the changing paradigm of print giving way to electronic delivery – I can only say one thing – convergence. Embrace that notion, get energized by the idea and open your mind to the possibilities and opportunities that are exploding in this new world of information technology.