The Power We Have as Visual Creators

The last two weeks have been enlightening and humbling for me, and I’ll try to share some of the thoughts that have been racing through my mind.

I was honored to be asked to speak about video, at ASMP’s Ohio Valley Chapter’s Photo Tech conference last week.  It’s a great event and an enthusiastic and engaged group of people.  I also had the pleasure of seeing Walt Jones presentation:  “CGI – Friend or Foe”.  Walt is a talented photographer and CGI artist.  He is in my opinion a new breed of visual communicators.  He started out by showing examples of “images” and asking the audience if they were photos or CGI.  I was 100% wrong with every one of my guesses.  The point is – I couldn’t tell the difference.  I was in awe of the power of these relatively new tools that we as “image creators” have at our fingertips.

It really got me thinking that “seeing is NOT believing” anymore and the ramifications of that.  I started thinking of the ethical consequences and how in the wrong hands this power can be misused. But as I tossed those thoughts around in my head, I realized that this is really nothing new as far as the power we, as visual creators have, to manipulate an image or skew the story or the message.  Even before Photoshop and similar applications hit the scene, we as image creators could sway opinion or belief, just by what we chose to show, or not show.  If you look back in history, photographs, film and TV, have swayed public opinion long before the tools of Photoshop and CGI.

Yesterday, I got an email from a photographer, Aaron Huey, with a link to his Ted talk.  He told the story of the Lakota Sioux Indians through his words and his images.  He presented a timeline of this tribe’s history through his words, as he showed his images of modern day Lakota on their reservation or as he refers to it – their prisoner of war camp.  It was one of the most powerful Ted talks, I have ever seen.  It also reinforced the notion of the “power” that we all have as visual creators.

I’ve been thinking about that power a lot, and the responsibility that comes with it and that I believe that we all have the obligation, to use it wisely.  A few years ago, I created a documentary entitled Freedom’s Ride, a story about two diverse groups of high school students who rode the bus together to Alabama, tracing back the Civil Rights Movement of the 1960’s. The words of one teacher that I interviewed have stayed with me.  He said, “we can pass all the laws we want – but we can’t legislate morality”.   I’ve been thinking about that statement a lot this week.  It’s never been more important than it is now, because of the tools of technology, that we make sure our moral compasses are in check and headed in the right direction.

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Should You Be Thinking About Video?

For the past two years I’ve been traveling around the country presenting a seminar called “Should I Be Thinking of Video” for ASMP (American Society of Media Photographers.  This seminar had become quite popular with still photographers as interest in video escalated, partly due to the hybrid cameras and partly due to the increased demand for video content for the web and mobile devices.  The iPad in particular is a game changer and everyone seems to be keen on either creating video content or buying it.

With this rush to find or produce video, I’ve seen quite of few people attend these seminars because they feel they have to get onboard.  A few weeks ago, someone in the audience, who appeared quite annoyed, raised their hand and said, “but you didn’t answer the question – should I be thinking of video”.  He went on to say that there was nothing new about video and weren’t there plenty of videographers already out there. I replied that he needed to answer that question himself.  I could only provide him with background information about video production but that decision as far as if he should embrace video was for him to make.  I also said that yes there were plenty of videographers out there working in traditional markets that have been around for decades.  What is new is the increased demand for video because we as a society are moving more toward an electronic means of communication and away from print.

I think the most important point here is that no matter what creative path you may wish to pursue, you need to have a reason for doing it.  For me, I started shooting video more than a decade ago because as a storyteller, I felt the need for motion and sound to adequately tell the stories that I wanted to tell.  I certainly wasn’t chasing a trend – not that video is a trend.  Just like in still photography, it’s not about the tool or the camera, it’s about your vision and if you don’t know why or if you should be shooting video then how can you possibly have a clear vision.

I can probably better answer the question “should you be thinking of video?” this way.  If it’s because you have a camera that is also capable of shooting in video mode then then the answer is no – you shouldn’t be thinking of video, because you will be a technician or a button pusher and will compete with every other person who has that same tool. But if you are thinking, seeing and feeling projects and stories that are all about motion and sound, then you’ve answered that question for yourself.

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Photo Plus Expo 2010 Etc.

What a difference a year makes.  I’ve been going to Photo Expo since it started, whenever that was some 20 or 30 years ago. It used to be held at the Coliseum, New York’s old convention center, when it was much smaller.  Over the years Photo Expo got bigger and bigger, with huge sections of the floor devoted to lab equipment and hundreds of other booths displaying everything from cameras to computer software.

The last few years the Expo has gotten smaller.  Gone is all the lab equipment of course, but also not present are some of the big vendors like Adobe and Apple.  This year was the first year there was another photographic event happening simultaneously, called “Shoot NYC….an advanced photography forum”.  This event was hosted by Hasselblad and Broncolor, and just few blocks away from Javits. I didn’t get a chance to get down there but I heard rave reviews from those who went saying it felt like it was geared more for the “professional”.

One difference I have noticed over the years of attending Photo Expo is the shift in the attendees, more toward retail photographers and prosumers. That was reflected both on the floor and in the seminar selections. There was an entire seminar track this year devoted to weddings and portraits. Another sign of the times was seeing an entire seminar track devoted to video and multimedia, as opposed to one or two seminar choices in previous years. I could only find one seminar this year about stock photography; actually it was about microstock in particular. That’s a big change from when there were a dozen seminars relating to stock photography to choose from.

I presented a seminar with Paula Lerner called “Multimedia and Video” and was part of a panel for a seminar called “Ethics and Photography” which was streamed live globally, but I did find time to sit in on a couple of very interesting sessions.  One of my favorites was “Affordably Simple Marketing”, given by Juliette Wolf Robin.  She provided a lot of terrific tangible information.   I also enjoyed seeing and hearing Lauren Greenfield talking about her documentary work.  And even though I’m not a teacher, I found “Teaching in the 21st Century” quite interesting.  As always Blake Discher’s seminar on “Sales and Negotiating for Photographers” was fantastic and fresh. I also attended ASMP‘s annual member meeting where Tom Kennedy spoke about the new media landscape which was right on target.

The floor was smaller and as mentioned before, Adobe and Apple not present.  Canon and Nikon had a lot of action and interest with their hybrid DSLR cameras as expected and I saw a lot more third party gear for the hybrids displayed – Zacuto rigs, Redrock Micro rigs, and Glidecams, along with fluid head video tripods.  This trend is not going away and in fact isn’t a trend at all, as we move more and more toward electronic publishing with magazines scrambling to produce versions for the iPad and get their app designed.

The annual “bash” was more of a bust, leaving people hungry and thirsty due to no food being offered (except bags of potato chips) and a cash bar.  It was held at the Intrepid, which sounded like it was going to be interesting, but not a great venue for a party.  But it was nice to see my friends and colleagues and catch up with them.

It will be interesting to see what this event will look like next year – I can only guess that there will be plenty more changes.

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The Thin Line Between Work and Pleasure

I’ve always been lucky because there’s a very thin line between my work and my personal life. That’s because I’ve never looked at what I do for a living as work, or at least if one defines work in negative terms.

I became a photographer and later a filmmaker because I’m a born storyteller and the camera is a means to that end for me. I come from a long line of storytellers, as evidenced by boxes of old letters telling the tales of family long gone. While they may have told their tales by pen, through their words, I have chosen the camera as my tool to tell the stories that I have to tell. So how could I possibly equate the word work with the professional life that I’ve built – telling the stories of people and companies around the world? It’s in my blood.

Sure, there have been jobs through the years that seem a lot more like work than others, especially when a client hasn’t trusted their instincts in why they hired me by allowing me to trust mine. But there have been so many other jobs where I’ve had to pinch myself to believe that they’re real.

I’m also a firm believer in following my instincts and that has led to many rewarding opportunities in my life. I’ve been doing that a lot lately and the universe is opening up for me. I’ve stopped waiting for someone else to validate me in order for me to pursue a project that I’m passionate about. I’ve stopped telling myself all the reasons that I shouldn’t do something and I’ve replaced them with all the reasons that I should. I think about the pros and don’t dwell on the cons. And that’s because I’ve blurred the lines between work and pleasure.

I’ve just completed a 99-day journey shooting a documentary on change makers – people who were making a positive difference in the world. Over the weekend I got an email, inviting me to show my ten-minute tease at the opening of the European Summit For Global Transformation in Amsterdam, this weekend. I immediately started to discount it, telling myself that I didn’t have enough notice etc. etc. Then I saw it differently – I saw it as an incredible opportunity to not only show the tease of my film but to network with like minded people. So, this evening I’m headed to Amsterdam.

Years ago when I was traveling a lot, shooting for magazines like Travel & Leisure and National Geographic Traveler, as I departed for my trips, my mother always used to say – “have a nice vacation”. I used to get annoyed because I thought that she didn’t recognize the fact that I was working and not going on vacation. But, as I reflect back on the “work dynamic” that I’ve set up for myself, I think – maybe she was the one that had it right. It’s been one long pleasure trip.

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The Power of Sharing and Networking

I’ve always been an independent creature, starting with a year long backpacking odyssey as a 19 year old traveling solo, following the “hippie trail” around the world.  That sojourn led me to pursue a career as a still photographer, using my camera as a tool to gain access to people, their cultures and their stories.

I’ve had a great ride these past 30 years shooting assignments for high profile magazines that have taken me to all parts of the globe.  For the most part, I was a solo act, spending hours, days and weeks observing people, then becoming more intimate as I proceeded to get to know and tell their stories and share them with others.

When I started shooting motion and in particular digital video, eleven years ago I embraced the notion of collaboration.  Video production has a lot more facets to it than just the shoot and I knew that even though I knew how to capture reasonably good sound and edit a respectable rough cut with Final Cut Pro, I also knew that working with professional sound people and editors would raise the bar on the quality of my projects.

This past weekend, the value of collaboration, networking and using social media to get my ideas out to the universe, really hit home.  I had been asked to speak at the Photocine News Expo in Hollywood, CA about my latest documentary that I was working on, Opening Our Eyes. I had gotten to know two of the organizers of the event, Michael Britt and Lou Lesko, through social media. They had taken notice of my blog and my project, which I had decided to shoot with the HDSLR cameras and had written about it in their blog, PhotoCineNews.com.

I was honored and humbled to be speaking at the same event as some pretty heavy players like Vincent LaForet and Shane Hurlbut.  I was a bit intimidated at first, but I knew that I was there to share what I knew and that is how to get a passion project from just an idea – to a reality.  So, after returning from my 99-day journey, with just a couple of weeks to prepare a sample from some of the 145 hours of footage that were shot, I flew out to LA.

Here’s a rough cut of that 10-minute sample:  Opening Our Eyes – Tease

I suppose I can legitimately say that I have had a theatrical showing of my documentary in Hollywood.  True enough – but the real value for me this weekend was in sharing with my peers and making connections with people who I will work with in the future that will help me grow as a filmmaker and storyteller and more importantly who will bring their expertise to my film.

It’s an incredible time that we live in with a realm of possibility.  Literally anything is possible.  When you share and put things out to the universe – you just never know what you’ll get back.  I’ve learned that I share because it makes me feel good – not because I have expectations for an immediate or monetary return.  But each and every time I do share – I get back so much more in return.

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My Love/Hate Relationship – Shooting Video With a DSLR

I’ve just spent the last 2 weeks intensely editing my footage shot on my 99-day journey around the world, shooting my passion project, Opening Our Eyes.  I wanted to get a trailer ready for the PhotoCine Expo that I’ll be speaking at this weekend in Los Angeles. I knew that I couldn’t possibly go through all 2900 gigabytes of content (145 hours), let alone cull it down to a finished sample in two weeks time.  So, I took a friend’s advice and decided to focus on only two of my ten subjects that I interviewed and shot b-roll on.

Even with going through only 20 percent of my footage has been a grueling and exhausting two weeks.  But it’s also given me a much better sense of working with and analyzing the files that come out of the Canon 5D Mark II and 7D.

Some of my loves:

  1. I love the picture quality
  2. I absolutely love the picture quality
  3. You can’t beat the picture quality

It’s true, the picture quality is stunning and worth putting up with SOME of the workarounds, depending on what type of job I’m working on.  If I’m shooting a corporate event and I need to record longer than 12-minute intervals, which is the case when someone is giving a talk, then I would opt not to use a DSLR because of the limitations on the duration of a clip.  And, regardless of the type of job I shoot, editing the files from these cameras is tedious because I need to transcode them into a file that will play well in Final Cut Pro.

Some of my hates:

  1. 12 minute clip duration – this really needs to change in the next generation of these hybrids in order to make it a more       workable camera
  2. Audio – Canon really needs to come up with a more professional solution for capturing good audio with the video on           one card.  I have used a JuidedLink pre-amp with a gain disabler on it but it’s still not as good as the audio I get when         I capture it to a separate digital recorder – in my case the Samson H4N Zoom.
  3. Having to transcode all the files into a codec like Apple Pro Res so that I can edit in FCP without stutters, stops and             drop frames.
  4. Stabilization is an issue but a solvable one thanks to rigs from Zacuto. And of course you can always use a tripod – and       really should if the situation warrants.

I’m sure I’ll come to other conclusions as I dig deeper into my content and I’ll share my thoughts as I continue to immerse myself in the post production part of this film.

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Editing and Workflow for DSLR’s – The First Steps

In the Field
Depending on how you are working in the field and what you are shooting, your workflow and the way you organize and manage your media will vary somewhat. If you have a crew and are shooting a scripted video, then you will probably have a computer and technician on site, downloading media as it is shot, backing it up and checking it for focus.

If you’re working solo or with just one other person, which is how I have been working for the past 3 ½ months on my project, Opening Our Eyes,

Gail at the Kopila Valley Primary School, Surkhet, Nepal

then you don’t have the manpower to work that way. I downloaded all my footage, audio and stills at the end of the day. I rarely had the time or even the battery power on my computer (electricity was scarce at times) to look at what I had shot but I did do spot checks occasionally.

Regardless of how you work in the field,

Children at the Kopila Valley Primary School

it is essential to create redundant backups of all your content. I backed everything up to two portable external hard drives, after downloading the media to my laptop via card readers. There’s a nice software application called ShotPut Pro that lets you make up to 3 copies to different drives at a time, which speeds things up quite a bit. For the most part, I had organized my media by destination and subject with each folder containing the contents of a card. Whenever I shot an interview, I put a fresh card in the camera so that the content was automatically sorted out from the b-roll. Some shooters I’ve talked to who are used to shooting tape, archive each tape or card by making a disk image (DMG) of each which can be mounted on the computer, emulating the original card.


Back in the Editing Suite

The first thing I did when I returned from my 99-day journey, was to make two backups of all my material. After my media was backed up, I started to organize it. Everything had already been separated as far as destination and subject, but I needed to separate the stills from the video and the interviews from the b-roll – if any cards contained both. I also needed to match up the interview video footage with the audio files that had been captured by a separate recording device.

After getting all my media organized and sorted by destination, subject and file type, I renamed the files and added any relevant metadata – copyright and creator info etc. This can be done in Adobe Bridge. You can also look at the video files in Bridge to preview before transcoding them. Another way to preview your video files is by using QuickTime player. Because the files coming out of these hybrid cameras are compressed H.264 files, they do not play smoothly in Final Cut Pro, so they need to be transcoded into a codec like Apple Pro Res, before editing them. This can be done in Apple Compressor which comes with the Final Cut Pro Suite or MPEG Streamclip which is a free application.

You can choose to preview your video files first using Adobe Bridge or QuickTime player or another software tool, and then make a folder of “selects” and transcode just those files before importing them into FCP, or you can transcode everything and then import everything into Final Cut Pro.

After I organized my assets (stills, video and audio), I chose to transcode ALL my video files and import everything into Final Cut Pro. That way, not only could I preview everything smoothly, but I could also start adding information to the clips and organize them into bins within FCP. And with everything transcoded, I won’t have to leave FCP if I wanted to look at content that hadn’t been previously marked “selects”.

Getting to the Fun Part

Organizing, sorting, logging and transcoding is tedious work but it’s essential in order to be able to find things quickly when you need them, when you start laying down your storyline and want to keep focused. There’s nothing worse than having to break your train of thought while you’re editing and have to leave the program to find assets or prep them. Organizing is key – it’s not fun, but a necessary step in the process.

I will continue to slog through this initial process this week, in order to get through some of my content so that I can put together a sample for the PhotoCine News Expo that I’ve been asked to speak at this month. I have way too much material to go through everything, so I’ve decided to tackle the content from two of my subjects, which will make the task more manageable. It will also provide me with the reward of working on the “fun part” of editing by crafting a short story before moving on to daunting task of assembling the entire documentary. Check out this quick sample that I put together within 24 hours after getting off the plane. http://www.vimeo.com/14645594

Little by little things will come together and I’ll keep you posted as I go along.

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What Makes a Successful Photographer?

I woke up this morning before dawn, not able to sleep anymore and my mind spinning with random thoughts about where I’ve been and where I’m going. I’m in Iquitos, Peru right now, the last major outpost before the real jungle begins along the Amazon River.

Gail on the Amazon River, Peru

I had just spent a week visiting the jungle villages along the river as part of my documentary, Opening Our Eyes.

As I lay in bed, I thought about a recent conversation I had with someone about what it means to be a success. This person had made a comment to me that I must be a very successful photographer. This is not the first time that someone has made that remark and it always takes me by surprise and makes me think about the meaning of that word “success”.

I think that in this lukewarm economy and with the incredible changes that have affected the profession of photography (and print), I would have to say that a successful photographer is one who doesn’t need another job to support themselves. That they are able to make a living shooting photographs (or video).
But how does one achieve that, if that defines success?

Personally, I think that with any creative and competitive field, you have to be passionate about it and have the desire to pursue it no matter what. In other words you have to want to pick up a camera and take photographs without someone paying you or “validating” you in some way to do it. If you think about it from a buyer’s standpoint – why would they want to hire someone who isn’t passionate about it? So shoot and shoot for yourself – always have a personal project you’re doing.

So the question – how do you find the passion or keep it begs to be asked. There isn’t one answer to this question because it’s different for each of us but for me I need to be involved with other things besides photography to keep my interest in photography alive. I need to get beyond the science of photography and even the art. I’m interested in music, cooking, sewing, film, looking at impressionist paintings, taking walks in the woods and even people watching in New York City. I do all of these things and more to recharge myself and keep my passion alive for what I’m doing.

Photography is a visual means of communication. If you don’t have anything to say because you’ve just consumed yourself with the technical aspects of photography, then how will you be able to deliver a visual message – whether it be for a magazine or an annual report or even an advertisement.

Lastly, photography is something that you have to “do” to get better at it. You can’t just read about it in a book – you have to shoot – practice – perform. That is why shooting for yourself is imperative. If it’s been two months since you’ve picked up a camera and you head out to shoot a job – you do a disservice to your client. I don’t care how long you’ve been in business.

Here is how others have defined success:

“Successful people are simply those with successful habits”
Brian Tracy

“Your net worth to the world is usually determined by what remains after your bad habits are subtracted from your good ones”
Benjamin Franklin

“Practice means to perform over and over again in the face of all obstacles, some act of vision, of faith, of desire. Practice is a means of inviting the perfection desired.”
Martha Graham

So, am I a successful photographer? Perhaps – but there are photographers way more successful than me. But I am determined and I definitely have the desire and there is always something that I still want to achieve.

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Why Video Is So Hot

These days video is a hot topic amongst still photographers and has been for over a year.  But there’s nothing new about video so what’s the big deal?

For starters the camera manufacturers came out with the hybrids so as still photographers bought new “still cameras”, they also got a camera with video capabilities.  At the same time, the publishing business is changing rapidly.  Print is giving way to electronic delivery via iPhones, iPads, cell phones and the web.  So you’ve got what you call a changing paradigm.

Is video a trend – no not in my mind.  It’s just another medium to communicate in.  When you have a message to deliver that needs motion and sound – video is the right choice.  Does that mean still photography is dead.  Absolutely not and neither is print.

Will still camera manufacturers lead the way in the next wave of “video cameras” with hi res images.  My guess is no and that’s because traditional video camera manufacturers like Panasonic have already rolled out video cameras with large chips – and with good audio capture capabilities without work arounds like the hybrids.

Nobody can predict the future but I don’t think it takes a crystal ball to see that video isn’t just a hot topic for the moment or a trend, but has become a way that we get our news, our products pitched to us and our stories told.

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HDSLR in the Field – Recap of The First 70 Days of 99 Day Project Around the World (Tales of an Insomniac)

I woke up at 4 AM this morning after only a few hours of sleep – my body going through some major jet lag after over 22 hours of flying from Sydney, Australia to New York City via Los Angeles. Yesterday, my full day back, was spent taking care of essentials – like getting my gear to Canon for a full check up and cleaning,

Gear for my first go round.

and a visit to the Apple Genius Bar because my new laptop seems to have a living organism living behind the monitor which shrinks and grows depending on the climate I’m in, and of course taking care of my own personal needs.

As I lay awake in the pre-dawn hours, my mind was spinning with thoughts on what I had to get done before heading to South America on Saturday for the second leg of our documentary Opening Our Eyes. I have only 4 days to recuperate, rest up and gear up for the next leg. The bad part is, I’ve only got 4 days – the good part is, I have those 4 days, and can approach the second leg of this journey with the advantage of having a fresh experience in the field to draw from and make some changes in terms of gear I’m taking on the next leg. More importantly, because my turn around is short, I’m able to stay focused and remain in the mindset of the project.

So as I go over the gear that I brought on my first leg with lessons learned in my head and prepare for the next stint, I’ll share my thoughts with you:

• A good tripod is critical – if you don’t have a decent tripod for video, you can’t get fluid movement, so don’t even try. A locked down shot is better than a jerky shot in motion. I needed to travel light with all the flights that I faced, so I went for a carbon tripod with a fluid head that would fit in a suitcase to eliminate the need for another check on bag. So, for this next leg, I’m seriously thinking of taking my larger tripod because I don’t have as many flights where excess baggage charges could mount up.

• You can never have enough batteries when shooting with a DSLR workflow and by that I mean everything from the camera batteries (and buy lots of them if you can find them for the Canon 5D and 7D) to the expendables for the  DT454 JuicedLink audio preamp, which takes 9 volts to the Samson H4N Zoom which takes AA’s.  By the way, speaking of batteries, don’t make the mistake I made once by not powering the H4N Zoom off before changing the batteries. The manual mentions that by doing so, files can get corrupted. A couple of my audio files did get corrupted – the information was there, but it couldn’t be read.

• I’m leaving my over priced Nikon to Canon lens converter, along with my old Nikon glass at home – I never used them – never felt the need for what I was shooting.

• Can’t wait to edit my timelapse material that I shot using the Canon 7D camera and the Canon timer remote controller TC-80N3.

• I want to get more attachments for my GoPro Hero Cam because there are so many ways to use this camera – it’s amazing and I’m having a ball thinking of all the possibilities in how I can use it. The Hero cam will always be part of my gear kit.

• Always check what audio cords you’ll be needing. I embarrassed to say that I carried around my wireless kit but couldn’t use it with the Zoom because I needed a mini to male XLR cord  and didn’t have it.

• Take 10-20% more memory storage than you think you will need when you’re shooting video. Video is a memory glut. I had been warned by some people that the Lacie Rugged hard drives that I were taking with me, didn’t have a very good track record – but as I write this, my content backups from my Lacie Rugged drives ( over 2000 gigabytes (doubled) ) are transferring to my desktop OWC terabyte drives and seem to be fine so the Lacies did their job. However, they are bulky and I’m going to be getting a couple of 500 gig drives that are more compact. Any suggestions for compact firewire external drives?

• Wish I bought the follow focus with my Zacuto rig. It’s expensive but would have been a real added bonus for visually highlighting one of the beauties of these cameras – the depth of field range that they have.

• Also wish I had a portable dolly like the Indislider but just couldn’t fit it in this trip. As it was, there were some items that I didn’t need to take and will be leaving behind this next leg.

• Wish I brought more mini tools – screwdrivers, allan wrenches etc.

• My Blackberry Tour Verizon phone blew me away. Even when I was in the northern hill tribe villages of Thailand, staying in a bamboo hut without electricity and plumbing – I was able to get my email on my phone! I’m impressed Verizon – I really am. Finding electricity to charge my phone was another matter.

• I could not have survived the 30 flights circling around the world i if I didn’t have my iPod. Thanks Apple.

Feel free to comment and share your thoughts of what has or hasn’t worked for you in the field and you can save me from making potential mistakes as I take on my next leg of this Journey August 7th. We are first headed to the Amazon area of Peru and then down to Buenos Aires, Argentina – again two diverse areas in terms of culture and climate.

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